Disney is set to release Pixar's "Inside Out 2," garnering high expectations for an $85 million domestic opening weekend, potentially reaching over $100 million in ticket sales. This release marks a significant push for Pixar to reclaim its box office standing after the pandemic. Disney's commitment to a 100-day theatrical run for "Inside Out 2" signals confidence in the film's success, despite changing industry norms around theatrical windows. The trend towards shorter exclusivity periods is driven by studios' desire to cut marketing costs and adapt to evolving audience behaviors. However, this poses challenges for both theaters and studios aiming to maximize a film's financial success across various distribution channels. For Disney, the strategic shift towards releasing films on streaming platforms during the pandemic has impacted the box office performance of its animated features. The success of "Inside Out 2" will serve as a litmus test for Pixar's future viability in the industry.