Oklahoma State star running back Ollie Gordon II handled questions about his DUI arrest at Big 12 Media Days with poise and professionalism, in line with his coach Mike Gundy’s expectations. However, Gundy’s flippant comments minimizing Gordon’s actions drew criticism and overshadowed the situation. Gundy, no stranger to controversy, now finds himself thrust into the spotlight as potentially the face of the Big 12 conference, a role he has not previously held. His mishandling of the situation with Gordon raises questions about his leadership and decision-making within the program. Despite attempts to clarify his comments, Gundy’s actions highlight the need for a more thoughtful and responsible approach to handling such incidents moving forward. As Gordon works to move past his mistake, Gundy must also reflect on his own missteps in order to uphold the integrity of the Oklahoma State football program.