In a recent newsletter, Bloomberg reporter Mark Gurman revealed Apple's plans to introduce paid AI services, akin to iCloud+ subscriptions. Although initially free, Apple Intelligence is set to evolve into "Apple Intelligence+" with additional features accessible through monthly fees. Gurman suggests that this move will diversify Apple's revenue streams amidst declining hardware upgrades. By partnering with AI developers like Google and Anthropic, Apple seeks to enhance user experience through advanced features like ChatGPT. Notably, Apple declined a partnership with Meta over privacy concerns but is exploring collaborations in the Chinese market where such AI services are restricted. The launch of Apple Intelligence alongside iOS 18, iPadOS 18, and macOS Sequoia in the fall signals Apple's commitment to expanding its AI offerings and capitalizing on the growing demand for intelligent technologies.