Apple Finally Approves Epic Games Store App for iOS: What Took So Long?

Tech & AI | July 9, 2024, 4:04 a.m.

Despite years of disputes and legal battles between Epic Games and Apple, the Epic Game Store for iOS has finally passed Apple's notarization process in the European Union. This development comes after Apple announced plans to allow third-party app stores on iOS in compliance with the Digital Markets Act. However, Apple's approval of the Epic Game Store app came with conditions, including changes to button designs and copy within the app. Epic CEO Tim Sweeney criticized Apple's demands, claiming they would make the app less user-friendly. Despite the ongoing disagreement, the Epic Game Store is set to launch on Apple's closed platform in Europe, marking a significant milestone in Epic's efforts to provide an alternative game store for Apple users. While challenges remain, Epic is working towards establishing its mobile payment system for the new storefront.