BYD Company Limited is aggressively expanding its presence in Europe with plans to open a $1 billion electric-vehicle factory in Turkey, directly challenging Tesla's dominance in the region. This move comes as BYD continues to boost its global footprint, with facilities in Hungary, Thailand, and upcoming plans for Brazil and Mexico. Despite challenges from smaller rivals and startups like Nio Inc, BYD's record-breaking sales and aggressive pricing strategy have positioned them as a formidable competitor in the EV market. With a focus on affordability and expansion into new markets, BYD is set to disrupt the European electric vehicle market and potentially challenge Tesla's market share.