NASCAR makes history with the unveiling of its first electric racecar in downtown Chicago. Partnering with top automakers and an electrification company, NASCAR aims to showcase electric racing as cool, fun, and accessible. The $1.5 million prototype accelerates faster and stops almost immediately compared to gas-powered cars, but takes corners slower due to its weight. Market research shows fan interest in purchasing electric vehicles could increase through exposure to electric racing. NASCAR's move towards sustainability includes plans for sustainable racing fuel, recycling at events, and using 100% renewable electricity by 2028. The new car, made from plant-based materials, is part of NASCAR's broader sustainability plan. As electric vehicle sales rise in the U.S., NASCAR hopes to engage fans in conversations about clean energy and build a new fan base with electric racing.