Roaring Kitty's GameStop Comeback: A Lackluster Hollywood Sequel That Lacks a True Villain or Hero

Money | June 30, 2024, 9:23 p.m.

Keith Gill, also known as Roaring Kitty, rose to fame leading a Reddit army against hedge fund billionaires over three years ago. His captivating underdog story was immortalized on the silver screen, but his recent return lacks the drama and heroism of the original. Without a compelling narrative, Gill struggles to rally support for GameStop shares, which have since plummeted from highs. The pandemic-era meme stock craze has given way to a return to normalcy, leaving investors disillusioned. Gill's vague communication strategies and lack of clear direction for GameStop's future raise questions about his intentions. Meanwhile, GameStop itself sits on a substantial cash reserve with uncertain plans. Without a new catalyst, it seems unlikely that Gill can recreate the magic that once sent GameStop shares soaring.