Unveiling the Reasons Behind Elevated Pricing on Rooftop Solar Systems: Insights from Planet Money on NPR

Money | July 12, 2024, 8:43 p.m.

4.5 million households in the U.S. have solar panels, with many satisfied customers enjoying reduced electricity bills and environmental benefits. However, a significant number of consumers are grappling with high costs, poor service, and difficulty in obtaining repairs for their solar panels. This disappointing experience is attributed to the aggressive and flawed business strategies of large solar companies, which prioritize sales and financing over ensuring panel functionality. As a result, some customers feel deceived and distrustful of the solar industry. In this episode, hosts Alana Semuels and Keith Romer delve into the dark side of residential solar, exploring the implications of this consumer dissatisfaction and potential future directions for the industry. Produced by Emma Peaslee, this insightful discussion sheds light on the complexities of the solar business model and its impact on customers.